#202 – How to Build a Rabid Fan Base with Austin Rief of Morning Brew

Austin Rief (@Austin_Rief) started the newsletter Morning Brew in college when he didn’t care if he made money or mistakes. That freedom in the early days resulted in an authenticity that he credits for their growth. In this episode, I talk to Austin about how he’s using Twitter to grow, what types of customers become brand ambassadors, and so much more. 
 • Follow Austin on Twitter: https://twitter.com/Austin_Rief • Get smarter by subscribing to Morning Brew: https://www.morningbrew.com/daily/subscribe

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